About Face: Don’t put all your makeup in one basket
The following is from my column "About Face" - a regular series about the Beauty Bliss journey from clicks to bricks. Written for NZ Retail magazine, it is also published on The Register. Image by Kerryn Smith.
Losing a top-selling brand may be cause for panic but owner of Beauty Bliss Toni Cox soldiered through and is now offering customers a better selection than ever before. She shares the lessons she's learnt.